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About Us
Our Story
Plum True Thoughtz™ was born from a simple but powerful realization: life should be about purpose, not just productivity. For years, I was “living to work” instead of “working to live.”
I wanted to create something that could outlive me—something meaningful that could leave a legacy for my children and spark change in others.
It all started in 2005, when I’d see T-shirts with catchy sayings in convenience stores and think, “I can do that—and make it matter.”
Fast forward to November 27, 2022—the vision became real. Plum True Thoughtz™ was launched as a Christian-inspired apparel line designed to provoke thought, inspire growth, and awaken faith.
We exist to remind believers to think deeper, live freer, and “Take the Lid Off the Box.”
Our Mission
To inspire believers to live boldly in faith—through words, thought, and design. Each product carries the message of truth and transformation rooted in God’s word.
Our Core Values
- Faith First: Everything we do begins with belief in God.
- Integrity Always: Truth matters—in thought, word, and design.
- Legacy Living: We create not just for today, but for generations.
Our Motto
“Take the Lid Off the Box.”
Break free from limits. Live out loud. Believe bigger.